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Love-u Love-u, Desi Love-u!
From mooing cows to blaring auto rickshaw horns, Indian Kitsch has taken on the market. And no wonder every second a new Kitsch store is springing up in every corner. Chumbak, Masala Chai, Kya Cheez Hai, Kirukk, Horn OK Please, Happily Unmarried, Orange Bicycle…etc are a few of them
The desi shift is this generation’s answer to westernization. Youngisthaanis are growing fond of this desi shift because they can easily relate to these things and most importantly they like the way India is depicted –in a fun, quirky effervescent fashion. Indian fashion is also changing. When designers like Sabyasaachi Mukherjee and Ritu Kumar take Indian fashion to global ramp, desiness is becoming the houte couture. Ed Hardy t-shirts and All Star sneakers are giving way to desi slogan t-shirts and colourful mojris. Nobody sports the all western attire these days, rather they add a payal, a jhola or something desi to pep up their looks. Vogue India’s team blog, Don’t Shoe Me features big, round, colourful bindis as the new trend in International fashion. It’s fascinating in a country where speaking English is considered a status symbol, English has become a passé. Hinglish is the new English now, thanks to the influence of popular channels like MTV & Channel V. There’s even a desi slang dictionary called ‘samosapedia’ available online. But it is Bollywood that played a major role in bringing the desi back. Nothing celebrates indianness like Bollywood movies. Purani Dilli galis, Bombaiyya Hindi, Punjabi kudis, daru addas, dhabhas, patiala suits and what not even things like Sheila ki jawani and munni ki badnaami are celebrated in movies and it’s no secret who are the trendsetters of India.
The popularity of desiness is also fuelled by social networking sites like Facebook. When movies like Big B, Chotta Mumbai and Salt n’ Pepper became the epitomes of mallu coolness, the chief patrons of Facebook, young, open minded hipsters have leapt upon the ‘cool mallu’ bandwagon, putting up trademark dialogues from these as status messages and Face booking in Malayalam, but in their own cooler version. Who would have thought our cool mallu dudes would walk around in Malayalam filmy lines t-shirts? When Avial grooved clad in these, it became a fad in Kerala. When a song that has no particular rhythm or music but just some crazy lyrics is played 24 *7 on all the music channels in country, you go ‘why this Kolaveri?’ But at the same time you can’t help singing along with it, because it’s something that strikes a chord with you, something you can identify with and something your own.
Youngisthaanis are going back to their roots. They are celebrating their belonging through this new found desiness. They are proud of their identity, their culture and nation. Despite all the political dramas, moral policing and the-still-prevalent primitive traditions, they find India incredible. Their new desi identity is another way of expressing nostalgia for objects and experiences that are becoming a thing of the past under the onslaught of global culture. To put in other words, this new identity is rekindling love for all things Indian when young Indians were insecure about living in a third-world nation, asserting a greater confidence in Indian identity. Young Indians are proudly wearing our identifiably Indian characteristics like 1 billion population, corruption, cricket frenzy, funny accents, and arranged marriages on their sleeves. After all when you have it, why not flaunt it?
Style
Sara Ali Khan’s Sustainable Vintage Lehenga
On Saturday, September 7, the Ambani family hosted their annual grand Ganesh Chaturthi celebration, where numerous Bollywood A-listers graced the event in luxurious ethnic ensembles. Among them, Sara Ali Khan made a striking appearance in a custom-made, multi-hued brocade silk lehenga by renowned Indian designer Mayyur Girotra. The stunning outfit not only showcased her impeccable style but also underscored her dedication to promoting Indian heritage through sustainable fashion.
The lehenga was a masterpiece, handcrafted from vintage brocade sarees, some of which had been preserved by the couturier for over fifty years.
On Instagram, the designer label shared insights into the creation, stating, “This exquisite lehenga, crafted from recycled brocade sarees dating back 50-60 years, exemplifies Mayyur Girotra’s passion for textile heritage. Over the years, Mayyur has curated a collection of rare sarees, fabrics, and intricate zari embroidery patchworks, transforming them into timeless designs. For this particular ensemble, our design house intricately wove together multicolored vintage brocade sarees to create a vibrant lehenga that captures the rich artistry and history of Indian textiles.”
Sara’s unique outfit featured a vibrant lehenga paired with a tissue silk dupatta adorned with delicate zardozi zari embroidery and a purple blouse detailed with golden patterns.
Her look was further elevated by a statement green and gold choker necklace, matching jhumkas, and a ring. The Murder Mubarak actress completed the ensemble with minimal makeup, opting for dewy skin, kohled eyes, glossy pink lips, and a chic, middle-parted half-up, half-down hairstyle.
Movies
A Nostalgic Journey Through Love &Cinema : Best Bollywood Romantic 90s Movies
As we reminisce about the golden era of Bollywood cinema, the 90s stand out as a time when romance reigned supreme on the silver screen. From epic love stories to heartwarming tales of passion and longing, 90s Bollywood movies have left an indelible mark on our hearts and minds. If you’re in the mood for some classic romance this vacation, here’s a curated list of the best Bollywood romantic movies from the 90s that are guaranteed to make you swoon and fall in love all over again.
Dilwale Dulhania Le Jayenge (1995):
Directed by Aditya Chopra, this iconic film starring Shah Rukh Khan and Kajol is a timeless masterpiece that continues to capture the hearts of audiences worldwide. With its unforgettable love story, breathtaking scenery, and soul-stirring music, “DDLJ” is a must-watch for romantics of all ages.
Hum Aapke Hain Koun..! (1994):
Directed by Sooraj Barjatya, this beloved family drama starring Salman Khan and Madhuri Dixit is a celebration of love, tradition, and togetherness. With its vibrant song and dance sequences, endearing characters, and heartwarming storyline, “Hum Aapke Hain Koun..!” remains a cherished favorite among Bollywood fans.
Kuch Kuch Hota Hai (1998):
Directed by Karan Johar, this romantic drama starring Shah Rukh Khan, Kajol, and Rani Mukerji is a quintessential love triangle that tugs at the heartstrings. With its catchy music, stylish costumes, and memorable dialogues, “Kuch Kuch Hota Hai” is a nostalgic journey back to the 90s era of Bollywood romance.
Hum Dil De Chuke Sanam (1999):
Directed by Sanjay Leela Bhansali, this epic love story starring Salman Khan, Aishwarya Rai, and Ajay Devgn is a cinematic masterpiece that explores the complexities of love and sacrifice. With its grandiose sets, soulful music, and powerful performances, “Hum Dil De Chuke Sanam” is a timeless classic that continues to resonate with audiences.
Rangeela (1995):
Directed by Ram Gopal Varma, this romantic musical starring Aamir Khan, Urmila Matondkar, and Jackie Shroff is a colorful and vibrant ode to love and dreams. With its foot-tapping music, electrifying dance sequences, and captivating performances, “Rangeela” is a delightful blend of romance, drama, and entertainment.
As you embark on a nostalgic journey through the best Bollywood romantic movies of the 90s, prepare to be swept away by timeless love stories, unforgettable melodies, and iconic moments that have left an indelible mark on Indian cinema. Whether you’re a die-hard romantic or simply in search of cinematic escapism, these timeless classics are sure to make your vacation a memorable and magical experience. So, grab some popcorn, snuggle up with your loved ones, and let the magic of 90s Bollywood romance transport you to a world of love, laughter, and happily ever afters.
Style
Style Lookbook: Different Bridal Looks
The wedding day is one of the most special occasions in a person’s life, and for many, finding the perfect bridal look is a top priority. Indian weddings are known for their grandeur, rich traditions, and vibrant celebrations, and the bridal attire is no exception. From the regal elegance of a traditional red lehenga to the dazzling opulence of intricate jewelry, Indian bridal looks are a beautiful fusion of culture, craftsmanship, and style. From traditional to contemporary, bridal looks come in various styles, reflecting the diversity of cultures, trends, and personal preferences. In this style lookbook, we’ll delve into the diverse array of Indian bridal looks, offering inspiration for brides-to-be who are embracing their heritage on their special day.
Traditional Red Bride:
The quintessential Indian bridal look, the traditional red bride epitomizes timeless elegance and cultural significance. Adorned in a vibrant red lehenga or saree intricately embellished with gold embroidery, sequins, and beads, the bride exudes regal grace and sophistication. Paired with ornate gold jewelry, including a statement necklace, earrings, and bangles, this look celebrates the richness of Indian traditions. A bold red lip, intricate henna designs on the hands and feet, and a cascading hairstyle adorned with flowers complete this iconic bridal ensemble.
Image Source : Sabarinath K
Classic Elegance:
For brides who appreciate timeless sophistication, a classic bridal look never goes out of style. Think a beautifully tailored ivory gown or saree with delicate lace details, complemented by a simple veil and understated accessories. Classic bridal makeup tends to focus on enhancing natural beauty, with soft, romantic hues and a radiant complexion. This timeless look exudes grace and refinement, perfect for a traditional wedding affair.
Image Source : Thunnal
Bohemian Chic:
Embracing free-spirited vibes and a laid-back aesthetic, the bohemian bridal look is effortlessly cool and utterly romantic. Flowing silhouettes, intricate embroidery, and whimsical floral crowns define this style. Whether it’s a vintage-inspired lace gown or a breezy boho-chic dress paired with statement jewelry, the bohemian bride exudes a carefree charm. Loose waves, earthy makeup tones, and a pop of color complete this ethereal look, perfect for an outdoor or destination wedding.
Image Source : Indras Designs
Contemporary Fusion:
Embracing the beauty of fusion fashion, the contemporary Indian bridal look combines traditional elements with modern trends, creating a unique and personalized style statement. Whether it’s a fusion saree or lehenga with unconventional silhouettes and contemporary prints or a chic saree gown paired with statement accessories, the contemporary bride redefines traditional bridal fashion with her innovative approach. Mixing metals in jewelry, experimenting with bold makeup looks, and incorporating unconventional hairstyles add a modern twist to the timeless charm of Indian bridal attire, reflecting the bride’s individuality and creativity.
Image Source : Arathi Podi
Mughal-inspired Magnificence:
Drawing inspiration from the opulent era of the Mughal Empire, the Mughal-inspired bridal look exudes royal grandeur and timeless beauty. The bride dazzles in a luxurious Anarkali or sharara adorned with intricate zardozi embroidery, delicate pearls, and rich velvet fabrics in jewel tones like emerald green, royal blue, or deep maroon. Ornate polki or kundan jewelry, including a statement maang tikka, choker necklace, and jhumar, adds a touch of regal splendor to the ensemble. Soft, dewy makeup with flushed cheeks, defined eyes, and a soft pink lip complements the extravagant attire, creating a look fit for a modern-day Mughal princess.
Image Source : Fatiz
Vintage Romance:
Drawing inspiration from bygone eras, the vintage bridal look exudes old-world charm and romance. Whether channeling the glamour of the 1920s with art deco-inspired dresses and finger waves or embracing the whimsy of the 1950s with tea-length dresses and retro accessories, vintage brides add a touch of nostalgia to their big day. Soft curls, winged eyeliner, and a classic red lip complete the look, transporting brides back in time for a celebration filled with timeless elegance.
Image Source : Label M
Modern Glamour:
For the bride who loves to make a statement, modern glamour is the way to go. Sleek silhouettes, luxurious fabrics, and bold embellishments define this contemporary bridal style. Whether it’s a sleek satin gown with a dramatic train or a chic jumpsuit adorned with sequins, modern glamour is all about confidence and sophistication. Pair the look with sleek, sophisticated hair and makeup – think polished updos, smokey eyes, and bold lips – for a truly show-stopping appearance.
Image Source : T & M Signature
South Indian Splendor:
Celebrating the rich heritage of South India, the South Indian bridal look is a stunning display of traditional craftsmanship and grandeur. The bride dazzles in a Kanjeevaram silk saree adorned with intricate zari work and temple motifs, paired with heavy gold jewelry, including a mango mala, jhumkas, and waist belt. Elaborate floral arrangements adorn the hair, creating a strikingly beautiful bridal hairstyle known as the jada choti. Dramatic kohl-rimmed eyes, a bold bindi, and fresh jasmine flowers complete this resplendent bridal look, capturing the essence of South Indian culture and elegance.
Image Source : kanchivaram.in
From the timeless allure of the traditional red bride to the contemporary fusion of culture and style, Indian bridal looks offer a myriad of options for brides-to-be to express their heritage and personal style on their special day. Whether embracing centuries-old traditions or redefining bridal fashion with modern flair, the beauty of Indian bridal attire lies in its ability to celebrate diversity, craftsmanship, and timeless elegance. With each bridal look telling a unique story of love, tradition, and celebration, Indian weddings continue to inspire awe and admiration around the world, showcasing the richness and splendor of Indian culture in all its glory.
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