Cover Story
In Line with the Majestic
Beyond the emperor’s clothes, we take a look at what Sijoy Varghese has got up his sleeve
Beyond the emperor’s clothes, we take a look at what Sijoy Varghese has got up his sleeve
Sijoy’s looks can be deceiving. As a wise copywriter once said, “It’s all in a headline.” Thus, I started with a line to ensure that your eyes move to the next sentence, after all the photographs may hold you captive.
Accoutered in a plush vine bandghala, Sijoy Varghese walked towards the shoot proudly, to take his position. He adjusted his cravat, rested his arm upon his sceptre and with very focussed eyes, posed like a king. Frozen for the frame, his poise reflected the same image as portraitures of kings and emperors on the walls of ancient castles. As soon as the camera snapped a shot, his sharp eyes relaxed, and he broke into a smile which instantly quelled the air
of authority. Beyond the portrait, Sijoy was anything but a formidable feudal lord, he is a funny, laid back adman, who is also effectively the most selfeffacing celebrity you would meet. “Though people think I am stylish and cool by my appearance. I believe I am a typical Malayalee at heart. I am the sort who is interested in Ashaan Kalari and grew up writing Malayalam letters on ezuthola (palm leaf) with ezuthani (stylus used to write on palm leaves).”
So for someone penning down letters on palm leaves, it doesn’t come as a surprise that this man-of-many words in fact belongs to advertising. At the first go, one would think he is the brand ambassador for something like the Braun shaving trimmers. His movie roles have only proved time and again his affliction to styling his beard; which our stylist would vouch for in a book on how to style Sijoy’s beard. But instead, he is the ‘Charlie’ of his factory. He spearheads the TVC Factory, an ad film production house that operates in Kochi, Mumbai and Dubai. Pun intended, he said that the last movie he enjoyed was ‘Charlie’ and he feels there’s a little Charlie that runs in his wild- pirited mind. “If you are in advertising, you are naturally just a bit crazy.”An example? Martin Prakkat was quite sure Sijoy would bail out from his role, but he still gave the tailors the measurement for his costume. When Sijoy tried on the police uniform, he stared at himself in the mirror, twirled his moustache and said he was taken back by a storm of power. He walked into the setunrehearsed-as commissioner Benny Thomas, and, oh well, made his first debut in a movie, ABCD.
Tell Tales
I found the interview to be rather very easy going. Stories ebbed and flowed, with no interruptions from intermittent questions. Rather, it was evident that he is fascinated with story-telling, which he confirmed has been the case since he was a little boy. “When grandparents narrate a story, they put in the actual emotion and expression, and these minor things will enhance the creative visualisation capacity in a child’s mind who sits and listens to them keenly.” He retorts that when he winds up with storyboards at work, the next set of stories unfurl as bedtimestories for his children – a lovely pack of four- Adhitya, Amy, Annie & Anthony, who never cease to ask, “And then what happened?”
Sijoy wasn’t one to decide his career path, he didn’t think he was particularly cut out to become a doctor or engineer, and neither did he think he would get into the creative field.
He says, “According to me, being creative is not something you realise one fine morning. It is a continuous process which is understood by the way you behave in certain situations and the way you talk which will build a conviction in your mind.” His earliest memory of having a way with words was one time when he quarrelled with his sister who teased him saying that he stole the lines of the poem he had written. She jokingly added that he was seen sneaking into the Ernakulam Public Library as well, for this feat. Undaunted, he proved his wits by writing a poem impromptu and recited it in front of everyone, an arduous one about his mother. To this she replied, “You are not that bad after all, you have brains.” A phenomenal impetus surged in him.
An undertone unravels when you look into Sijoy’s works. From his first venture into scriptwriting with Sidharth Bharathan for the vignette ‘Isha’ in Amal Neerad Production ‘5 Sundarikal’ to his role in Peter in ‘James and Alice’, it’s pleasant to see how words can uplift an unsought idea. He believes that whatever career one pursues, there should always be an effort to hone skills and impart the best you can. One of his revered muses is late Mathew Paul, ad director most known for the Poppy umbrella ads and one who started the initiative, ‘Indian ad filmmakers association’. Sijoy was the secretary at the time, with an aim to be socially-responsible by promoting inspiring videos. For him running an ad agency goes beyond just hitting the right target audience and being successful.
Role Play
A green tea later, Sijoy casually slid into the couch, nonchalant about the camera. He talked about how coach Zach in ‘Bangalore Days’ was a lifechanging role and joked about how biker jackets did a great job making one look rough and tough. “A group of students from Mangalapuram and Coimbatore invited me to their college to inaugurate their biking clubs thinking I am an awesome rider who could perform stunts. But the truth is I am no daredevil, I just enjoy riding a bike, like a normal rider. ”Away from the mettlesome role, Sijoy like Coach Zach embraces something, the pursuit of happiness.
The formal tone of the interview waned when he addressed me by my name. The more we conversed, the more apparent it was on his attentiveness- a trait he acquired in the youth motivation programme he attends. “I like the fact that the younger generation today is trying to maintain the traditional setting of Fort Kochi. My colleague prevented his uncle from destroying an old property of theirs by merging it with Biennale. I appreciate that action of his.” While most feel the word youth has become trite, his belief in today’s youth is remarkably lucid and vocal.
“The young generation fosters our future. I am happy to see them instill an ambiance of creativity in the field of advertising here in Kerala.”
Sijoy mentioned that while directing ad films is his ultimate passion, he enjoys doing fresh and challenging roles occasionally. His recent role as Peter in ‘James and Alice’ was his toughest but most fulfilling role, he says. “After reading through the script and wrapping up our discussion, the first thing I wanted to do leaving that meeting was to go have lunch with my wife Tessy and our children.” An advocate for always being there for the family, he said the movie didn’t fail to narrate in realism, and that it gives an agreeable insight into marriage. Playing the role of Peter, Sijoy said that it is roles like these that make the world of films much more meaningful. “In the end, it always
comes down to your family. They are the ones who make me realise ‘jeevitham ente lahari aanu’. And if there’s anything that beats a glass of spirit, it’s his humour. “During the shoot of ‘James and Alice’, there was a scene where the protagonist Prithvi Raj had to walk through the hospital hallway. All the nurses were thrilled, clad in their veils. When we had to retake the shot, they were all waiting eagerly to see him again, and even took off their veils. But much to their disappointment it was me who walked in.” He mimics their reactions, still unable to keep from laughing every time he thinks about it. And so, unlike how this interview began, beneath his proud stance and emperor moustache, Sijoy Varghese is really a funny, funny (so good you say it twice) adman. The lights faded, the cameras were switched off. He laughed, “Interview over?”
I replied, smiling, “You may have to tell us another story.” He grinned, unable to refuse.
That’s why there are a few more lines beyond this full stop.
Beyond the full stop
All in a Handshake
“During the promotion of ‘Bangalore Days’, a child went running up to him and shook his hands with deep respect. He was so flattered. Things took a drastic turn when the child innocently asked him, “Can you pass this hand shake to Dulquer?” He still chuckles at this story.
The Unexpected Entrance
When ‘Jamna Pyari’ was released, there was a major cheer for Kunchacko Boban by his fan club in the theatre. There was much noise and hype for Kunchacko’s character, Vasu. In the scene where the protagonist was coming out, the fans released a huge burst of confetti. nly, it wasn’t Kunchacko but Sijoy. He said that he never expected such a welcome.
Now available on : http://goo.gl/NVkK8v
Model: Sijoy Varghese
Photographer: Jinson Abraham
Words By Atheena Wilson
Styling: Lakshmi Babu
Makeup & Hair Styling: Blessy Mary Chacko
Costumes: Kim India
Retouch: Jemini Ghosh
Location: David Hall and Fragrant Nature, Kochi
Production: FWD Media
Special Thanks: Metro, Lulu Mall
Cover Story
Starlit Wedding – Diya Krishna
Actor Krishna Kumar’s daughter, Diya Krishna, a popular social media influencer, recently married Ashwin Ganesan, a software engineer, after a long-term relationship. The couple celebrated their special day with a beautiful ceremony at a luxurious hotel in Thiruvananthapuram. Diya’s family, including her siblings Ahaana, Ishani, and Hansika, along with her parents Sindhu Krishna and Krishna Kumar, looked radiant in coordinated light pink ensembles. The wedding was an intimate gathering, attended by close family and friends. Here are all the details of their magical day.
Haldi
For the Haldi ceremony, Diya and Ashwin were spotted in coordinated white outfits by Santini. The look was beautifully elevated with a pop of color from Diya’s pink dupatta and stunning floral jewellery by Florita Florals, adding a fresh, vibrant touch to the celebration.
Diya’s Outfit : Santinni
Aswin’s Outfit : Santinni
MakeUp : Amala Brahmanandan
Jewellery : Florita Floral
Event Planner : Grand Oyster
Photography : Abhijith SK
Location : Taj Green Cove Resort & Spa
Mehendi
Diya looked effortlessly chic in a vibrant multi-colored skirt set by Mahek Designs for the Mehendi celebration. Ashwin complemented her perfectly with a multi-hued jacket by Santini, completing their joyful and lively Mehendi look.
Diya’s Outfit : MAHEK DESIGNS
Aswin’s Outfit : Santinni
Mehandi : MISHMA KAMAL
Event Planner : Grand Oyster
Photography : Abhijith SK
Sangeeth
Diya and Ashwin absolutely rocked their Sangeet in stunning black outfits by Santini, exuding elegance and style as they celebrated the night in perfect sync!
Diya’s Outfit : Santinni
Aswin’s Outfit : Santinni
Jewellery : Atelier by Regal Jewellers
MakeUp : Laxmi Venugopal
Event Planner : Grand Oyster, Decor Lab Events
DJ : TONIQ SQUAD
Photography : Abhijith SK
Wedding
For the wedding, Diya truly dazzled in a polished pastel-themed saree designed by the talented M Loft by Joel. Styled in a manner reminiscent of Bollywood star Alia Bhatt’s iconic fashion sense, the saree was a vision of beauty, adorned with elegant detailing, intricate embroidery, and flowing glamour, imparting a regal charm to her bridal look.
Diya’s Outfit : M LOFT
Aswin’s Outfit : M LOFT
Jewellery : Atelier by Regal Jewellers, Regal Jewellers
MakeUp : Laxmi Venugopal
Draping : Aamee Hafsa Nazar
Event Planner : Grand Oyster, Decor Lab Events
Garlands : Black Gold Flowers
Photography : Abhijith SK
Wedding Second Look
For her second wedding look, Diya embraced a simple yet elegant white Kerala traditional set mundu, perfectly complemented by traditional jewelry from Bhima. Ashwin matched the aesthetic, dressed in a silk shirt and mundu by M Loft, creating a timeless and graceful duo.
Aswin’s Outfit : M LOFT
Jewellery : Bhima
MakeUp : Laxmi Venugopal
Draping : Aamee Hafsa Nazar
Event Planner : Grand Oyster, Decor Lab Events
Photography : Abhijith SK
Reception
At the Delhi reception, Diya stunned in a maroon saree, perfectly capturing the elegance of a newlywed. The North Indian-style chooda added a beautiful touch to her look. Ashwin complemented her effortlessly, looking sharp in a sleek black suit by Santinni.
Diya’s Outfit : Shazara Design Studio
Aswin’s Outfit : Santinni
Cover Story
Onam Elegance: Decoding the Traditional and Modern Looks of M-Town Celebs
Onam, the grand harvest festival of Kerala, is a celebration of tradition, culture, and elegance. Each year, Malayalam movie celebrities embrace the essence of the festival by donning a mix of timeless traditional outfits and contemporary styles that reflect their unique flair. From graceful sarees to classic set mundus, the stars bring out the best of Kerala’s sartorial heritage. In this lookbook, we decode the standout fashion moments from your favorite M-Town celebs, showcasing how they beautifully combine tradition with modern elegance to make a statement this Onam season.
Anushree
Anushree looked stunning in a double-colored set mundu from Naithu by Sruthi Prasanth, beautifully accessorized with exquisite jewels from Malabar Gold and Diamonds. Her look was perfectly complemented by flawless makeup by Sajith & Sujith.
Mahima Nambiar
Mahima Nambiar looks stunning in T & M Signature’s Onam collection, “Thumbayum Thulasiyum.” Her festive look is perfectly complemented by exquisite jewelry from MOD Signature. Styled by Jobina Vincent, the ensemble is further enhanced with flawless makeup and hair by Pinky Visal, creating a captivating Onam look.
Ahaana Krishna
Ahaana Krishna exudes her signature charm with a simple yet effortlessly stylish look for this Onam in Black Set Mundu. Staying true to her unique “Ahaana style,” her minimalistic makeup and elegant hair were beautifully crafted by Amala Brahmanandan, perfectly complementing her festive vibe.
The Sukumaran Family
The Sukumaran family radiates elegance in their traditional Onam attire. Indrajith and Prithviraj opted for timeless simplicity, donning classic white shirts paired with mundus, while Mallika Sukumaran exudes a proud motherly grace in a beautiful, classic Kerala saree, perfectly capturing the spirit of the festival.
Shilpa Bala
Shilpa Bala looks stunning and stylish in a white and orange traditional salwar by Kalaakari, exuding festive charm. The look, styled by Rashmi Muraleedharan, is perfectly complemented by elegant jewelry from Pure Allure. Her radiant makeup and hair, done by Sanaah, complete this beautiful Onam ensemble.
Anikha Surenderan
Draped in the stunning ‘Nila’ saree by Anusha Reji, Anikha Surendran mesmerizes with her grace and style. Styled to perfection by Mehaka Kalarikkal, her look is elevated by exquisite jewelry from Goldencup Bridal Rental Jewellery. With flawless makeup and hair by Ashif Marakkar. Anikha’s Onam look is truly captivating.
Nikhila Vimal
Like a muse straight from Raja Ravi Varma’s timeless canvas, Nikhila Vimal exudes ethereal charm in a stunning Pen Kalamkari Kanchipuram saree by The Saffron House. Styled by Smiji, her look is further elevated by flawless makeup and hair by Femy Antony
Dulquer Salman
Dulquer Salmaan looks ravishing in a classic white kurta set, effortlessly blending tradition with chic style. His Onam look radiates simplicity and elegance, making a timeless fashion statement for the festive season.
Pearly Maany
Pearly Maany looks stunning in a saree from T & M Signature’s Onam collection, “Thumbayum Thulasiyum.” Her elegant look is perfectly complemented by exquisite jewelry from MOD Signature Jewellery, with flawless makeup and hair by Touch by SiRe. The saree draping, beautifully done by Krishnapriya P V, completes Pearly’s enchanting festive ensemble.
Arya Babu
Arya graces this Onam in a pure Kerala handloom set saree by Kanchivaram.in, embodying the true essence of tradition and festivity. Styled by Sabari Nath, her look is beautifully complemented by elegant jewelry from Gemforher, with flawless makeup and hair crafted by Manju Michael’s Salon. Arya’s ensemble is a perfect reflection of timeless Onam elegance.
Navya Nair
Navya stuns in her Onam look, wearing a beautiful outfit by Jugalbandhi. Her flawless makeup and hair, crafted by Sijan Joseph, enhance the festive charm. Adorned with exquisite jewelry from R. Giri Pai Jewellery, the look is captured to perfection by Black Lenzio, making Navya a vision of elegance this Onam.
Priya Prakash Varrier
Priya Prakash Varrier looks gorgeous and modern in a stunning saree by Mloft. Styled by Asaniya Nazrin, her look is flawlessly complemented by makeup and hair crafted by Unni, making her stand out with a perfect blend of traditional elegance and contemporary chic.
Aparna Balamurali
Aparna Balamurali looks traditionally beautiful in a Kerala saree by R O U K A by Sreejith Jeevan. Styled by Rashmi Muraleedharan, her look is complemented with flawless makeup and hair by Sruthi Sai. The ensemble is completed with exquisite jewelry from Nakshathra Gold and Diamonds, making Aparna’s Onam look timeless and elegant.
Amala Paul & Family
Amala Paul’s family Onam picture is an absolute dream, with the family dressed in stunning red and white outfits. Amala shines in an elegant ensemble by Made by Milan, while Jagat looks dapper in his outfit from House of Messcal. Styled by Sapna Fathima Kajha, the look is further enhanced by flawless makeup and hair by Sajith & Sujith, and exquisite jewelry from Cressida Signature Jewels. Together, they capture the perfect festive spirit in this beautiful Onam portrait.
Rajisha Vijayan
Rajisha looks stunning in a leaf-printed saree by ALDA Designer, effortlessly blending tradition with a modern twist. Styled by Amritha Lakshmi, her look is perfectly complemented by makeup and hair by Laxmi Venugopal. The ensemble is enhanced with elegant jewelry from TT Devassy Jewellery, and the draping, beautifully done by Exotic Makeover’s Elizabeth Shinitha, completes this mesmerizing Onam look.
Miya
Miya embraces the spirit of Onam in a pure Kerala handloom Kasavu saree by Kanchivaram.in, radiating traditional elegance. Styled by Sabari Nath, her look is beautifully complemented by makeup and hair by Sijan Joseph. The ensemble is further enhanced with exquisite jewelry from Mayoora Jewelry Designs, and the saree draping, skillfully done by Krishnapriya P V, completes this timeless Onam look.
Cover Story
Sarees of India : Punjab’s Phulkari
The traditional Punjabi art form ‘Phulkari,’ derived from the terms ‘phul’ and ‘kari,’ meaning flower and effort, is thought to have begun in Punjab in the 15th century by Punjabi women. Bright and bright textile art uses needlework and the most basic designs to create a fascinating, appealing, and ornamented result. Phulkari work is reported to be mentioned in Heer Ranjha’s Waris Shah love romance. References to this needlework tradition can also be found in the Vedic period. Women’s phulkari chadar, dupattas, sarees and other veil garments were traditionally exchanged as bridal gifts or heirlooms.
The inspiration for the Phulkari motifs would originate from their imaginations based on their surroundings, nature, animals, birds, gardens, or even a mother-daughter conversation. Marigolds, jasmine, peacock, and mustard flowers were frequently used as a means of expressing their feelings, inventiveness, and expressiveness.
Because Phulkari is made out of symmetrical designs, the craftsmen and women must count the amount of stitches on each side before proceeding, making Phulkari a time-consuming method. However, as time passed, people moved on to new techniques, and in addition to coarse khaddar fabrics, silk, georgette, chiffon, and normal cotton began to be used. Darning stitch- the most significant stitch- was used to border the khaddar in the past. Other stitches like herringbone, buttonhole, and running stitch were also utilized. These stitches were employed to make a unique motif or as a border.
The use of colors is extremely important in Phulkari art. Traditionally, just four hues were utilized, each with its unique meaning. For example, white is appropriate for elderly women and widows, red is appropriate for young girls and brides-to-be, and blue, black, and dark tones are appropriate for everyday use. Red was the most commonly used color to express enthusiasm, followed by orange for vitality and green for fertility.
In India, there is not just one sort of Phulkari, but numerous. What distinguishes one Phulkari from another is the darn stitching process, which is done on the reverse or wrong side of the fabric, which makes this handcraft unique. Here are some of the most popular Phulkari designs.
Bagh– A design in which horizontal, vertical, or diagonal stitching cover the entire fabric surface.
Chhamas – Chhamas fabric has mirrors stitched or woven onto it with yellow, grey, or blue threads.
Neelak– Neelak patterns have a black or red backdrop with bright yellow or red embroidery on top. For a distinct shining texture, the design is combined with metal or copper threads.
Chope– Chope is traditionally done in yellow and red threads and involves embroidering on both sides of the fabric. This embroidery is made out of a series of triangles or a step-ladder pattern.
There used to be 52 different types of Phulkaris, but that number has since been reduced to only a few. The states that use the Phulkari traditional art and needlework the most are Punjab, Haryana, and Rajasthan.
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