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A strong passion for innovation led to the establishment of Easysoft Technologies in Kochi; today the firm has become a perfect platform of creativity and credibility

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A strong passion for innovation led to the establishment of Easysoft Technologies in Kochi; today the firm has become a perfect platform of creativity and credibility

The 16-year-old lad had a penchant for Microsoft Company. He too dreamt of setting up his own company and even named it while at school! Later he came to Kochi to pursue computer course. At the hostel he got a perfect crony from Kannur who too had the same vibes. Starting from web designing for a few companies, they were able to make small profit. Thus, they began their eventful journey together and today Abdul Manaf and Shanal Chandran are known as the founders of Easysoft Technologies, Kochi.

TAN_2909Founded in 2006, Easysoft Technologies has become one of the leading web and software development companies within a short span of time. It offers creative and technologically advanced solutions for medium to large business concerns across the globe. The company has developed a slew of software solutions that are useful in various fields, including the CRM software for builders, the software is used by leading builders like Olive, HiLite, Trinity, Nest, Alhind, Kalpaka etc. “We collaborate with our customers to help them meet their requirements without compromising on absolute result. Incorporating the client’s ideas, we give them a satisfactory output,” says 28-year-old Abdul Manaf. “We also develop extensive domain knowledge that helps us understand the flow of business and the role of various stakeholders and customers. Armed with this knowledge, we enable powerful, functional and scalable web-based business solutions,” he says.

Apart from Kerala, they have clients from UAE, Australia and other countries. Manaf, who hails from Malappuram, had no apprehensions initially, thanks to the immaculate efforts of the duo in making out the clients’ demand and designing their websites with perfection.

  Turning point

Harnessing the power of social media, the company enhances the brand visibility online, engage and interact with current clients, and attract and retain new clients. While designing the website for the film “Pattanathil Bhootham”, Manaf came across the website of actor Mammootty.  He prepared a set of Power Point presentations and set out to meet the Megastar on the film’s location. Hesitatingly, he showed the presentations to Mammootty and told him how to improve the star’s website which hadn’t been updated for a while. The tech savvy star was impressed with his suggestions on the website and employed him to redesign it. That was the real turning point in Easysoft Technologies’ journey.  “During the launch of the website, almost the whole film industry was present. I was nervous. Filmmaker Joshy launched the website,” recalls Manaf. He was tense when he sat for the 20-minute-long press meet along with Mammootty. In fact, it was Mammootty who suggested them if they could do movie promotions online. That was a crucial suggestion. The two youngsters lapped it up and obeyed his words. Thus MovieGear was born. Like they say, rest is history.mammukka-with-MovieGear-logo

The social network

In the second half of the success story, the Megastar-effect again props up. “During his flight travel, Mammootty chanced upon the User Relation Director of Facebook in India. They discussed the myriad fake profiles of celebrities cropping up on FB. So here too the Megastar came up with the idea of social media optimization for celebrities and the process started by merging all fakes and creating official accounts for  Dulquer Salmaan, Dileep, Fahadh Faasil, Nivin Pauly, Unni Mukundan, Rima Kallingal, Roma, Gauthami, Mythili, Reenu Mathews etc. The firm also helped directors like Ashiq Abu and Anjaly Menon to verify their personal profiles adds Manaf. The team identifies the fake profiles of stars and eliminates them. Those who liked the page or added the celebrity as their friend after seeing them on a ‘fake’ Facebook account, those followers will be automatically added to the original FB account of the celebrity. The team also remains on the qui vive to identify mischievous profile creators.

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Spotlight

Ahaana Krishna’s Dreamy Bridal Look

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Without a question, Ahaana Krishna is the queen of aesthetics. She has returned with yet another stunning and captivating bridal portrait. The image was uploaded the day before on her Instagram and was immediately loved by the public. Let’s look into the details of this stunning photo shoot.

 Ahaana wore a stunning saree from Indra Designs’ “Enchanting collections” to complete the enchanted appearance. The saree was exquisitely woven in opulent English garden designs, including three-dimensional embellishments created by House of Indra artisans. The saree was draped perfectly by saree stylist Daira. 

Devi Sreenath, the creative director of Indra Designs, styled the entire ensemble. The exquisite bouquet by Droplet Bouquets complimented the entire bridal ensemble.

Ahaana opted for a classic appearance with her accessories. DC Jewellers provided the exquisitely crafted gems. Various pearls and gemstones set in intricate designs make up the ornaments. It complements the outfit’s hues beautifully.

Amrin Khan, her makeup artist, opted for a delicate and dreamy appearance, keeping the makeup simple. The photographs were taken by Twelvef Moments

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Cover Story

Weekly Style Updates

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We love the style that speaks volume. FWD is back, and this time it has an incredible list of our favourite influencers and celebrities who looked amazing. Our weekly style update focuses on creating a personal style journey that changes with you, not merely on following trends.

APARNA THOMAS

Aparna Thomas looks stylish and contemporary in her House of Vandy black and white ensemble.

AMITHA JOBIN

Influencer Amitha looked radiant and majestic in Design Me Cochin’s golden  lehenga

ARATHI PODI

Arathi’s designs always incorporate her personality into her clothes. Her blue velvet gown is stunning, and the jewellery completes the whole ensemble.

AHAANA KRISHNA

Ahaana Krishna’s vacation ensemble is as vibrant as summer, proving that style is really about expressing oneself. In Singapore, looking stylish in her orange minidress

MAMITHA BAIJU

Jobina Vincent dressed Mamitha Baiju in an embroidery organza jacket, crushed satin fabric by T and M Signature, and a pearl-encrusted crop top

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Art

The Microscopic Handbag Phenomenon: MSCHF’s Bold and Tiny Louis Vuitton Creation

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In the realm of fashion, innovation knows no bounds, and the boundary-pushing collective known as MSCHF constantly proves this point. Their latest creation, a microscopic handbag inspired by Louis Vuitton, has taken the industry by storm, captivating fashion enthusiasts around the globe. Breaking free from traditional size constraints and redefining functionality, this miniature accessory has ignited curiosity and sparked a sensation. Join us as we delve into the extraordinary world of MSCHF’s microscopic handbag, exploring its origins, unique features, and the remarkable buzz it has generated.

MSCHF, renowned for their unconventional and thought-provoking projects, partnered with luxury fashion house Louis Vuitton to unleash a game-changing collaboration. Together, they birthed a surprising twist on the classic handbag, pushing the boundaries of scale to an entirely new level. The microscopic handbag challenges the norm and introduces an audacious new concept.

Measuring a mere 1.5 inches in height, the microscopic handbag is a masterpiece of miniaturization. This whimsical accessory captures the essence of a traditional Louis Vuitton purse, complete with the iconic monogram pattern and signature leather trim. Despite its minuscule size, it exudes luxury and craftsmanship, embodying the brand’s prestige and aesthetic.

The MSCHF microscopic handbag represents a captivating fusion of fashion and art. It blurs the lines between these creative realms and prompts us to question our perception of material possessions. Through this micro-sized wonder, MSCHF challenges our understanding of fashion’s role in society and invites us to contemplate the value we attach to material goods.

Since its introduction, the microscopic handbag has caused a viral sensation across social media platforms. Its diminutive size and unexpected collaboration have captivated fashion enthusiasts and sparked intriguing discussions. This extraordinary creation serves as a catalyst for conversations about fashion trends, the power of satire in design, and the evolving landscape of the industry. Once again, MSCHF has successfully captured the attention of the fashion world, pushing boundaries and reshaping our perception of what is considered fashionable.

MSCHF has cemented its legacy as a disruptive force in the fashion and art realms. Their innovative and thought-provoking projects consistently challenge norms and captivate audiences. With the microscopic handbag, they have once again showcased their ability to generate intrigue, spark conversations, and inspire wonder within the industry.

In conclusion, the MSCHF microscopic handbag stands as a testament to bold creativity and audacity in the world of fashion. Its tiny size and unexpected collaboration with Louis Vuitton have shattered conventional handbag design and ignited curiosity on a global scale. This extraordinary creation not only exemplifies the artistry and innovation of MSCHF but also invites us to reflect on the ever-evolving nature of fashion and its profound impact on our collective imagination. As we eagerly anticipate MSCHF’s next groundbreaking venture, one thing is certain: they will continue to redefine the boundaries of what is possible in the world of fashion.

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