Facial Cleansing Brush:

Bid farewell to manual cleansing and say hello to a deeper clean with a facial cleansing brush. These gadgets use gentle bristles and oscillating movements to remove dirt, oil, and makeup residue, leaving your skin feeling fresh and rejuvenated. Whether you have oily, dry, or sensitive skin, there’s a brush out there tailored to your needs.

Hair Dryer with Ionic Technology:

Transform your hair drying experience with a dryer equipped with ionic technology. Always make sure to choose the ones with reducing drying time and minimizing heat damage. Silky-smooth strands with reduced frizz and enhanced shine, making it a must-have for achieving salon-worthy hair at home.

Jade Roller:

Indulge in a luxurious facial massage with a jade roller, an ancient Chinese skincare tool making a modern comeback. This handheld gadget features a smooth jade stone that glides over the skin, helping to reduce puffiness, improve circulation, and enhance product absorption. Keep it in the fridge for a refreshing cooling effect, perfect for revitalizing tired skin.

Electric Makeup Brush Cleaner:

Maintain pristine makeup brushes effortlessly with an electric makeup brush cleaner. This nifty gadget uses rotating bristles and a gentle cleansing solution to thoroughly clean and dry brushes in a matter of minutes. Say goodbye to tedious hand washing and hello to sanitized brushes for flawless makeup application every time.

Heat-Styling Hair Brush:

Achieve salon-worthy hairdos with ease using a heat-styling hair brush. Combining the functionality of a brush and a styling tool, these gadgets allow you to straighten, curl, or add volume to your hair with minimal effort. Perfect for quick touch-ups or creating polished looks on the go, it’s a must-have for every girl’s beauty arsenal.

The post Beauty Gadgets Every Girl Must Own for Flawless Glamour appeared first on FWD Life | The Premium Lifestyle Magazine |.

Text Credits: Vishakha Menon

Aerie, an intimate apparel sub-brand of American Eagle Outfitters, is a lingerie retailer catering to the American crowd of 15 to 25 year old female. Aerie is a brand known for its untouched photos and models of diverse sizes. Offering lingerie, active apparel, loungewear, accessories and sleepwear, the brand has now become the talk of the town due to its latest campaign. Aerie’s new Real Campaign, which started out initially in 2014, has set free the rules and stereotypes of zero size and the definition of ‘perfection’. While many brands have already taken the plunge to bring out the best out a woman’s beauty, Aerie decided to showcase models who are real-life fighters. Women who are leading a courageous life fighting their disabilities or illnesses. It features models with arm crutches, Type 1 Diabetes, Vitiligo and so on, adorning gorgeous bralettes and workout apparel. The one striking feature was that the brand released the campaign without any kind of press release or any other advertisements done priorly.

@Aerie just sneakily released some of my photos!
Look at this disability representation people!!! Also look at me because I cant believe it’s actually me so yeah pic.twitter.com/nfhaBrKqHX

— abby sams (@abby__sams) July 10, 2018

The twitter responses in reaction to the diverse representation of the brand’s campaign were huge taking over the social media. The representation was more impactful in making girls over the world feel comfortable and beautiful in their own skin. “We are very passionate about our mission to make all girls feel good about their real selves, #AerieREAL has grown from a no retouching campaign into a movement focused on body positivity and empowerment. Now, more than ever is a time for women to stand together. #AerieREAL Role Models will encourage girls to love their REAL selves, support one another and share how they are role models, too”, said  Jennifer Foyle, Aerie’s Global Brand President.

I literally cried when I saw this today. Thank you @Aerie for making my daughter a little less self conscious about her diabetes #realpeople #tidlookslikeme pic.twitter.com/rPKr4nNFoY

— Jennifer Smith (@Mizz_j_smith) July 11, 2018

The greater reason which is bringing about a better change in the world about how people feel about themselves is something that brands are trying to seek. Several other brands have successfully tried to change this perspective, widening the possibilities of specially abled, plus size and other categories who fail to get their deserved stance in the industry. Forget not Ashley Graham, the Americal model who curated her own label for plus size wonders. Other brands like Curvy Kate, Lonely, Neon Moon and Hips and Curves are showing justice to the crowd that gets ignored in the motive of advertising and polishing the brand image. In a world of retouched body images and neglected definitions of ‘beauty’, brands like these have begun to bring out a change for the ‘real’ audience.

The post Get Ready To Feel Good In Your Skin With Aerie’s ‘Real Campaign’ appeared first on FWD Life | The Premium Lifestyle Magazine |.